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Elway Capital

Business Website

John Elway's private equity firm is responsible for well known ventures such as Elway's Steakhouse, 7 Cellars Winery and the largest Toyota dealership in California. Furthermore, the portfolio includes non eponymous investments that are also household names and wildly lucrative ventures.

Thu, 28 Jul 2026

"Seeking superior risk-adjusted returns for our clients"

Services

Branding, website design and development

Deliverables

Headless website

Technologies

NextJS, Vercel, Storyblok

Visit site

www.jelway.com

Overview

Elway Capital is an asset management firm with a long-term focus on seeking superior risk-adjusted returns for our clients. Our passion for investing builds on a history of excellence in entrepreneurship, customer service, and teamwork.

John Elway's private equity firm is responsible for well known ventures such as Elway's Steakhouse, 7 Cellars Winery and the largest Toyota dealership in California. Furthermore, the portfolio includes non eponymous investments that are also household names and wildly lucrative ventures. Elway Capital needed a website that represented the fact that the firm is in a league of the chosen few, distinguished for its history of past success and always in lockstep with future opportunity.

Brand Identity

Our journey began with establishing the brand identity. John wanted to move away from the familiar blue + orange, instead we focused on the colors of his prestigious College University, Stanford. The prestigious motif fit well as the site is focused on presenting John's financial company.

Art Direction

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Responsive Design & Animations

Designing for both desktop and mobile is crucial to ensure a seamless user experience across all devices. Users increasingly access websites from a variety of screen sizes. Our design process included a robust desktop experience with luxurious animations, while taking into account a sleek, user-friendly mobile experience.

Our collaboration with Elway Capital resulted in a visually stunning and highly functional website that perfectly encapsulates their brand identity. By fleshing out a cohesive art direction, we created an engaging and dynamic site that captivates visitors through thoughtful animation and innovative design elements. Utilizing modern development languages and best practices, we optimized the site for speed and performance, ensuring a seamless user experience across all devices. This project not only meets the client's immediate needs but also positions them for sustained digital growth and success.